Taking its motto of “having it all” to a higher level, the SM Store has started to sell “sachet” insurance policies for shoppers in its business centers nationwide.

“Insure@ME, or Insurance Made Easy at SM Store aims to make insurance more accessible for shoppers at the SM Mall,” BDO Insurance Brokers Inc. General Manager and Senior Vice President Tracy Tan said in an event on Wednesday, September 6. “It would be like buying shoes at SM, you can buy it over the counter.”


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BDO Insurance Brokers, Inc. (BDOI) and the SM Store, both of which are under SM Investments Corp., tapped Pioneer Insurance and Surety Corp. to create consumer-specific insurance products. These include Safetrip for travel insurance, Medicash or a health insurance for dengue, and compulsory third party liability (CTPL) insurance for vehicle owners.

Safetrip may be availed for as low as P199, which covers those who will take domestic flights for one to three days, to as much as Php9,999 for travels outside the Philippines lasting as long as six months. Benefits range from as low as Php2,000 for a six-hour flight delay to as much as a million pesos if the insured person gets hurt in an accident.

Meanwhile, Medicash has a standard price of Php350 but it only covers Php10,000 worth of medical cash assistance in case the insured is diagnosed with dengue, a mosquito-borne viral disease that usually requires hospitalization once the individual experiences high fever.


The CTPL, a requirement of the Land Transportation office for those who wish to register their vehicles, may be availed for as low as Php608, for private cars.

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“We’ve always said that the market out there for retail insurance products is about 80 million Filipinos. To date, we’ve enrolled around 18 million Pioneer customers, so with these products, we’re hoping to attract a lot—by the millions,” said Pioneer Life Inc. Chairman Lorenzo Chan Jr.

In case you didn't know, select SM Business Centers have been offering travel and health insurance products since 2012 but with a different insurance partner. Meanwhile, Insure@ME aims to be readily accessible in all SM Business Centers nationwide, which now number at 58.

These centers started as merely added services offered inside the malls’ department stores. It grew from offering money exchange to accepting payments for basic utility bills, even selling concert tickets. Some SM Malls have even allocated separate locations, outside the department store, for the business center.


“With BDO and SM as the country’s leaders in their respective industries, we hope to blaze the trail for this program,” Tan added.

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This story originally appeared on Entrepreneur.com.ph.

* Minor edits have been made by the Femalenetwork.com editors.

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