The Science Behind "gigil"

Have you ever felt the urge to squeeze the life out something simply because it committed the terrible crime of being, well, too cute for its own good? Before you start worrying that you’re some kind of sadist, don’t fret--this phenomenon, recently coined as “cute aggression” (in Filipino, “gigil”) is apparently perfectly normal. Check out this video for a more in-depth explanation.

(Screencap via YouTube)