You’ve never seen Hello Kitty like this before! In collaboration with local retail giant Penshoppe, the beloved Sanrio character has officially gotten a street and sporty makeover. This limited edition collection features athleisure-inspired items with a kawaii twist: a denim jacket, a cropped hoodie, pullovers in eye-catching hues, and many other pieces that could easily be your golden ticket to nailing the street style trend.
"This Hello Kitty x Penshoppe project challenges the familiar. Our designers veered away from the usual ‘cute’ persona that she is known for," says Jeff Bascon, Penshoppe’s Brand Director. "We're very ecstatic for this collaboration." Needless to say, so are we! Check out what’s in store for you below:
IMAGE Hello Kitty x Penshoppe
Denim jacket, P1399, HELLO KITTY x PENSHOPPE, penshoppe.com
IMAGE Hello Kitty x Penshoppe
Relaxed fit pullover in black, P749, HELLO KITTY x PENSHOPPE, penshoppe.com
IMAGE Hello Kitty x Penshoppe
Relaxed fit tee in white, P499, HELLO KITTY x PENSHOPPE, penshoppe.com
IMAGE Hello Kitty x Penshoppe
Relaxed fit hoodie in red, P899, HELLO KITTY x PENSHOPPE, penshoppe.com
IMAGE Hello Kitty x Penshoppe
Relaxed fit tee, P499, HELLO KITTY x PENSHOPPE, penshoppe.com
IMAGE Hello Kitty x Penshoppe
Cropped hoodie, P849, HELLO KITTY x PENSHOPPE, penshoppe.com
IMAGE Hello Kitty x Penshoppe
Relaxed fit pullover in red, P749, HELLO KITTY x PENSHOPPE, penshoppe.com
IMAGE Hello Kitty x Penshoppe
Socks, P329, HELLO KITTY x PENSHOPPE, penshoppe.com
IMAGE Hello Kitty x Penshoppe
Baseball cap, P349, HELLO KITTY x PENSHOPPE, penshoppe.com
IMAGE Hello Kitty x Penshoppe
Synthetic leather sliders, P349, HELLO KITTY x PENSHOPPE, penshoppe.com
This story originally appeared on Preview.ph.
* Minor edits have been made by the Femalenetwork.com editors.
