article_hn-pinay-proudjpg.jpgWe're sure you've already heard of Human Nature. You and your kids might even use its lotions, hand sanitizers, shampoos, and makeup on a regular basis. But for the few who remain in the dark, Human Nature is a social enterprise brand established in 2008 by Anna Meloto-Wilk and Camille Meloto, daughters of Gawad Kalinga founder Tony Meloto. It produces natural and organic personal care and beauty products that are 100% Pinoy, and is driven by the core philosophy of "Pro-Philippines, Pro-Poor, and Pro-Environment."

A company with women at its helm, Human Nature recently launched the Pinay & Proud campaign, which honors the Filipino woman. Whatever sector of society, industry, or country she finds herself in, the Pinay shines. Through the virtues she possess, she inspires others to find make their marks in the world. She is courageous, nurturing, beautiful, and inspiring. Above all, she is proud of her heritage.

Human Nature has chosen 15 exemplary Filipinas to feature in their Pinay & Proud exhibit: Cheche Lazaro, Lisa Macuja-Elizalde, Eugene Domingo, Maria Montelibano, Akiko Thomson-Guevara, Rachel Grant, Noreen Bautista, Rose Cabrera, Ditsi Carolino, Aliah Dimaporo, Bai Linda Eman, Anna Oposa, Isabel Cuevas-Santos, Xilca Alvarez-Protacio, and Maricel Valderama. Learn more about their stories by browsing through our gallery.

Catch the Pinay & Proud exhibit at the following malls: Shangri-La Plaza Mall (July 9 to July 15), Greenbelt 5 (July 16 to July 22), Eastwood (July 23 to July 29), and Alabang Town Center (July 30 to August 5). To learn more about the Pinay & Proud Campaign, visit

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