1. Go easy on the water.
Wait for two days after a dye job before you wash your hair to let the strands absorb the color well. Also, you must wash your hair less frequently; resort to dry shampoos for a fresher second-day 'do.
Tresemme Dry Shampoo, P450
Tresemme is avaialble at department stores.
2. Go sulfate-free.
If you must lather up, use a sulfate-free shampoo to prevent color from fading because sulfates found in regular shampoos can make your dye job disappear faster.
L'Oreal Everpure Sulfate-Free Shampoo, P450
L'Oreal is available at department stores.
3. Keep the moisture in.
Always condition after you shampoo to prevent your strands from drying out. Treat your dyed strands to a color-safe hydrating hair mask weekly to preserve your hair's hue.
L'Occitane Radiance and Colour Care Mask, P2,000
L'Occitane is available at Rustan's branches.
4. Control brassiness.
Do away with rusty undertones by washing your light strands in purple shampoo. The indigo hue counteracts the orange undertones of chemically-treated hair.
Lush Daddy-O Shampoo
Lush is available at Greenbelt, Glorietta, and Shangri-La Plaza.
5. Treat strands daily.
Seal the cuticles with leave-in conditioner or hair serum after every shampoo to boost moisture and shine.
EVA NYC Hungry Hair Oil Treatment, P995
EVA NYC is available at Beauty Bar branches.
6. Protect thy strands.
Stay away from heat tools as much as possible. If you must use a curling iron, do it less frequently and spritz heat protectant on your hair.
Fuwarie Styling Mist, P450
Fuwarie is available at Beauty Bar branches.
7. Boost your color
Reboot your hair color in between dye jobs with an at-home gloss treatment.
Phyto Color-Enhancing Express Treatment in Hazelnoot
Phyto is available at Rustan's branches.