When you ask several brides about their dream wedding gown, chances are you'll get a variety of answers. The wedding gown should ideally represent the bride's personality, and gown designer Gretchen Pichay sees to it that her intricately designed custom-made gowns do just that.

Before emerging in the bridal scene, Gretchen was studying Urban Planning. She took up sewing classes on the side, not knowing that this was eventually going to be her main craft. She shares, "Sir Shanon Pamaong, our director, advised me to take up pattern making class since a good pattern can make or break a dress. After finishing the course, I decided to give up Urban Planning to concentrate on Fashion Design." She continually fueled her newfound passion, and through practice and freelance activities, she mastered the art of gown designing and pattern making over the years.

As Gretchen developed her skills in making gowns, she also learned how to communicate with different brides. Gretchen elaborates, "Initially, I try to get to know the person, and figure out what she's comfortable with and what her personality type is. From here, I do some research on her pegs and wedding theme and on the latest innovation and styles." Her hard work is reflected on each dress that she produces, which takes months of tedious planning and designing.

Gretchen's painstaking process for each gown is borne out of her recognition that gowns are personal items that women keep as remarkable tokens to remind them of their big day. Although only wore once, this piece of clothing bears a great amount of sentimental value to every bride. "Sometimes, based on what I've learned about the bride, I make suggestions on what will make the gown more unique and personalized.  I think that the role of a designer is not only to come up with a gown, but also to understand the strengths of a bride," she adds.


Gretchen continues to make her mark in the wedding industry with her skills that meet the ever-changing trends and demands. One who puts such importance in hard work, Gretchen envisions a future that involves furthering her craft. She says, "I tend to take it one step at a time, or in this case, one bridal gown at a time. I continually want to make gowns that make brides feel beautiful and special."

Click here for more information on Gretchen Pichay.

Get the latest updates from Female Network
Subscribe to our Newsletter!
View More Articles About:

Latest Stories

You Can Get an Engagement Ring for Half the Price at This Local Store

The brand makes use of imperfect diamonds, which can be 30 to 50 percent cheaper than a regular diamond.

Kat Ramnani Weds Christian Bautista in Inbal Dror Wedding Gown

Christian Bautista and Kat Ramnani tied the knot yesterday, November 17, in Bali, Indonesia.

Jolina Magdangal on Midlife Crisis, Turning 40 and Husband Mark

The actress shares her thoughts on midlife crisis and what it feels like to be 40.

Christian Bautista and Kat Ramnani Share Why It's Important To Discuss Finances Before Getting Married

Kat Ramnani and Christian Bautista encourage engaged couples to discuss their financial arrangements even before their wedding.
Load More Stories