Snaps and Flashes
Recently, I was asked by Bayo to help launch KC Concepcion as their newest endorser of the brand. I had conceptualized a cocktail before the fashion show at the Shang-Mall. Mounting a party to meet the fashion media and formally introduce her in a relax and casual manner was the concept we intended to do.
However it resulted the other way–a media madness circus. KC and I didn’t expect the attendance of TV and entertainment media. Both of us were so glad how the she was openly and warmly welcomed by respected media personalities from both the fashion and entertainment industries.
With this experience, it gave me the experience of how it feels to be a celebrity by being greeted by screaming admirers, snapping and flashing of cameras, and guarded by security escorts. In this experience both KC and I learned how to cement our team by working on eye-to-eye contact, and hand with body messages are essential communication skills between us when dealing with the diverse personalities in a warm and cordial fashion.
