We've long been smitten with how French women dress: graceful, elegant, and playful, plus devoid of any touch of stuffiness. It's no wonder that we easily fell for local label ForMe's newest collection. The line, aptly called "Charme Français," takes inspiration from the dreamy landscape of the French capital and its chicly dressed citizens.
With this new collection also comes the unveiling of ForMe's newest endorser, the enchanting Patti Grandidge. With her professed love for ForMe's aesthetic and her casual-yet-feminine take on style, the TV show host and business-savvy baker (she has an online cupcake store called Sweet Patti Cakes) could not be a more apt face for the ForMe brand.
ForMe is available at Trinoma, Glorietta, Market! Market!, Marquee Mall Pampanga, Ayala Center Cebu, Abreeza Mall Davao, SM Mall of Asia, SM Megamall, SM North EDSA, SM Manila, SM Fairview, SM Masinag, SM Southmall, SM Sta. Rosa, SM San Pablo, SM Bacoor, SM Baguio, SM Batangas, SM Calamba, SM Lipa, SM Lucena, SM Marilao, SM Naga, SM Pampanga, SM Rosales, SM Bacolod, SM Cebu, SM Consolacion, SM Davao, SM Iloilo, SM Makati, Festival Mall, Robinsons Galleria, Robinsons Ermita, Robinsons Laoag, Robinsons Dumaguete, Robinsons Iloilo, Robinsons Tacloban, Lucky China Mall, Galeria Victoria, NE Pacific Mall, CSI La Union, CSI Lucao, LimKetKai Mall, KCC Mall of Gensan, Gateway Zamboanga, Gateway Butuan, Gateway Davao, Gateway Iligan, Gateway Kalibo, Gateway Ozamiz, and Gateway Pagadian.
(Watermarked photos by Mike Dee. All other photos courtesy of ForMe.)