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Marketers in Obamanation

Jan 20, 2009 by FN Blogger Kissa Castañeda

kk_obama.jpgWant a piece of Obama? Well, you're not alone. From big names like Ikea to smaller ones such as Honest Tea, so many brands have been jumping on the Barack bandwagon, all in the spirit of his inauguration.

Ikea went all out by re-creating the Oval Office using only Ikea products in Washington's Union station. They also let you have a go at decorating your own Oval Office on their site.

On the other side of the Atlantic, Barack mania is also brewing. Doughnut brand Krispy Kreme is giving away free Americano coffees with Obama's face in it. Must be a pleasure to sip, but unfortunately, it was only available in the UK from January 12 to 16.

It seems like Barack is not only giving hope to America but also to businesses big or small worldwide.

Read more here.

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